Natural Insight Mobile App Reinvents Retail Merchandising and Field Marketing

New WorkTrak App Simplifies Work for Hourly Employees with Android and iOS Devices

STERLING, VA – December 3, 2015 – Natural Insight, a leading provider of cloud-based Workforce Management Software for retail merchandising and field marketing, announced today the availability of WorkTrak, a new Mobile App for Android™ and iOS® devices. The new native application leverages Natural Insight’s already best-in-class HTML5 architecture and delivers a rich user experience that simplifies scheduling, time keeping, task management, photo capture, and data reporting for more than 80,000 hourly workers executing merchandising and marketing programs across the entire retail ecosystem.

“Throughout our history we’ve been dedicated to making hourly and mobile work easier for both employers and employees,” said Stefan Midford, CEO of Natural Insight.  “Today, we’re taking a big step forward by injecting new level of mobile productivity into our platform that gives customers the flexibility to choose between a world-class web solution that works on any device in any browser – or, a native application that enables rich user experiences on Android and iOS devices.”

“Retail field operations are critical to our business and that’s why we partner with Natural Insight to schedule staff, capture time and attendance, collect data, and measure operational results in real time,” said Mike Skinner, Chief Technology Officer of ActionLink. “And now, with WorkTrak, our users will have the added benefit of a native application experience.”

The Best of Both Worlds:

Natural Insight has been a long time innovator in delivering HTML5 and BYOD-friendly mobile productivity solutions that work seamlessly on any browser and any device.  Now, with the introduction of WorkTrak, Natural Insight is extending its HTML5 innovation to include a native application experience for workers equipped with Android and iOS devices.

Architecture Summary:

WorkTrak extends and enhances Natural Insight’s existing web architecture by delivering a native wrapper experience that presents the user with identical capabilities otherwise available in a web browser experience.  Therefore, the end-user experience is familiar and comfortable, and yet it harnesses the power of the device-side services to enhance off-line functionality and large volume photo capture.

Native Features:

  • Enhanced media handling
  • No limits on media size capture and upload
  • Access to native camera functionality (editing, cropping, rotating)
  • Validate device location at defined intervals during active shifts
  • Configurable by project, and integrated into exception reporting

About Natural Insight
Supporting 80,000 skilled retail professionals in more than 120,000 locations globally, Natural Insight is a leading provider of cloud-based workforce management software for merchandisers, product companies, event marketers and retailers. Natural Insight is privately held and headquartered in Sterling, VA with offices in Toronto and Birmingham, England. Visit for more information.

Media Contacts:
Matt Howard
VP, Sales & Marketing

BA Insight Awarded Most Innovative Cloud/Hybrid Solution at European SharePoint Conference

17 November 2015 by Peter O Neill

The European SharePoint Community Awards are an integral part of the European SharePoint Conference and Community and were held this year in the magical Stockholm City Hall – home of the Nobel Peace Prize. Our sincere thanks to everyone who took part in this years awards, to all those who submitted entries and especially to our community for casting their votes and selecting the winners.

We are delighted to announce the following companies have been voted as the winners in their respective categories by European SharePoint Community Members in 2015:


1. Best Office 365 Add In – FlowForma –Established in 2012, FlowForma supports organisations in adhering to consistent business process management, improved organisational efficiency and productivity through innovative technology. Headquartered in Dublin with offices in London and Lithuania, FlowForma is a subsidiary of Irish IT solutions provider, Ergo.
2. Best Office 365 Solution – Beezy — Beezy provides the most robust and comprehensive social collaboration solution for the SharePoint platform, whether online or on prem.
3. Best SharePoint Solution – WEBCON — Since the very beginning of its existence, WEBCON has been dedicated to just one goal: making the best platform for quick development of business applications based on SharePoint.The extremely effective product and rapidly growing international partnership network, made WEBCON one of the most dynamically growing companies in the area of BPM systems for SharePoint. According to independent research conducted by InfoCredit, just between 2012 and 2014, the company’s value increased six times!
4. Best Mobile Solution – GRADIENT — GRADIENT is an innovative leader in Document Capture in SharePoint, allowing to scan from virtually all devices, easy importation into SharePoint Libraries and superior OCR indexing for immediate inventory, search, and retrieval. GRADIENT helps enterprises smash the scan & capture barrier, easily handle batches of mixed document types, offer enhanced document recognition, and mobility.With three offices in the,USA,Europe and Australia.
5. Best Social Solution – Dell Software — Dell Software worked closely with Microsoft and our channel partners to gather requirements necessary to fill this huge hole in the market. Dell Migration Manager for Enterprise Social directly addresses the problem of maintaining too many social platforms by centralizing social content and collaboration in one place and migrating off Jive to Microsoft Yammer.                                   
6. Most Innovative Cloud/Hybrid Solution – BA Insight Image result for BA INSIGHT

BA Insight’s solution is highly innovative and brings leading edge capabilities to the market.
No other solution provides the breath of connectivity, the depth of capabilities, or the flexibility to handle such a variety of configurations and requirements. Examples of unique innovations:

  • The ability to merge results seamlessly into a single virtual index
  • Plug-compatible APIs for CEWS and the Search OM that allow other products and customizations to work seamlessly
  • High-throughput, light-touch methods for connectivity across a wide range of systems
  • Full integration of Elasticsearch and SharePoint
  • Add-in model for adding metadata to O365 including the Office Graph

BA Insight have worked intimately with Microsoft within TAP programs for the Cloud SSA, the Office Graph, and O365 APIs to ensure that we are leveraging the latest Microsoft innovations and providing a robust solution early.  The company have released it in lockstep with Microsoft’s releases so that customers could benefit from it as soon as possible. Microsoft has cited this as an innovative partner solution and states, “With BA Insight’s products, Office 365 customers can now take advantage of our cloud experiences for all of their content.”We have paid attention to the concerns of our EC customers with this solution, tackling the problems they have brought to us around distributed configurations, administration, data residency, privacy, and compliance- ensuring that they can solve them with our product.Many SharePoint customers are struggling to adapt to Microsoft’s “Cloud First/Cloud Only” model.  BA Insight believe their Connectivity for Hybrid SharePoint solution will help their clients to leapfrog ahead. Find out more by visiting

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